Kinds of Paper In Catalog Printing & Paper Foil Packaging

There are many things that are essential to catalog style. Your images should be sharp and attractive. Your text and even the typeface you utilize for the text is necessary. The cover page design and the design of your catalog's product pages all play crucial roles in designing a brochure that will bring in new customers and sales.

None of the things pointed out above are more important than the type of paper you will choose to print your catalog on. In this post I will go over some of the many paper options you have to print your catalog on.

You require to choose if the cover will be the same paper as the rest of your catalog. Most of the times the cover will be of heavier weight then the interior pages.

2nd you will require to choose uncoated or coated paper for printing your catalog. Coated paper is for the glossier layouts and uncoated is more affordable, however can still show your items well.

So you have 2 things to think about first, "Will it be glossy paper or not?", "Will my cover be the exact same weight as the interior pages of my brochure?"

As soon as you have actually addressed those 2 questions the next decision is what the weight of the paper will be. Most catalogs choose 60, 70, or 80 lb. weights. So it would be 60lb uncoated or covered, 70 lb. Uncoated or layered. 80 lb. Paper usually is just chosen for 80 pound. Weight and above. Not all paper is measured by weight. Some is measured by thickness or "points".

Now the above is truly over-simplified. There are other types of unique paper you can choose from. There is textured paper, photographic paper, and other more pricey paper to select from if you here are selling a high-end or expensive product.

There are also other considerations when selecting the paper your brochure will be printed on. Such as the approach of printing you are going to choose.

You can choose coated or uncoated paper if you are going to have your brochure printed on a hot-set web press. The heat will dry the ink as it prints your catalog. Then the ink air-dries and is soaked up into the paper, if your printer uses a cold-set web press. A cold-set web press can not print on layered paper.

If your printer utilizes a sheet-fed press then you can pick from any of the high quality documents they have available. The same chooses printers that do digital printing.

It will depend a lot on the printer you pick. You require to discover what kind of paper is offered and you will wish to see samples of the paper to get a much better concept of which one you wish to print your brochure on. Likewise ask your printer to suggest the different kinds of paper they get more info think will be the very best for your catalog.

Here is a list of a few of the kinds of paper your printer may have readily available for you to pick from or may be able to order for you.

Four things figure out the quality of the paper, opacity, finish, brightness, and ppi. (Pounds per inch) Brightness impacts the contrast and luster of the paper. If a paper is too opaque, your text and images from one page will be seen through onto another page that your customer is trying to check out.

Ask your read more printer to offer you with samples or example pamphlets and a price list for printing your brochure on the numerous types of paper prior to you decide. You know what your budget plan is and paper is only one of the costs you have to consider.


None of the things discussed above are more important than the type of paper you will pick to print your brochure on. In this post I will go over some of the numerous paper options you have to print your catalog on.

There is textured paper, photographic paper, and other more costly paper to pick from if you are offering a high-end or pricey product.

If you are going to have your brochure printed on a hot-set web press, then you can select covered or uncoated paper. You need to discover out what type of paper is readily available and you will desire to see samples of the paper to get a much better concept of which one you want to print your catalog on.

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